Alerts inbox & webhooks

How it works

Every alert — SEO changes, ranking moves, uptime or SSL issues, new issues found on a crawl, backlink changes — lands in one inbox inside the dashboard, so there's a single place to check rather than several different screens. On plans that include webhook access, the same events can be pushed straight to your own tools — Slack, email automation, an internal dashboard — the moment they happen.

Every webhook payload is signed, so your endpoint can verify it genuinely came from SEO Web Data before acting on it, which matters if a webhook is wired up to trigger anything automated on your end.

Why centralising alerts matters

The value of any individual alert drops fast if it lives in a screen nobody checks regularly. A single inbox means the team habit is "check one place," not "remember which of five tools might have flagged something today" — and webhooks extend that further, so the alert can reach wherever your team already works instead of requiring them to visit the dashboard at all.

• One inbox, every alert type — no need to remember which screen a particular kind of alert lives on.
• Push instead of pull — webhooks mean your team finds out the moment something happens, not the next time someone opens the dashboard.
• Built for automation — a signed webhook payload can safely trigger something in your own systems, not just notify a human.
• Read and unread state is tracked per alert, so a busy team can tell at a glance what’s already been reviewed and what still needs attention.

The inbox and webhooks also carry AI visibility drop alerts, so a fall in how often AI assistants name or cite your brand reaches you like any other alert.

Frequently asked questions